LiteFinance triumphs in the Asia and MENA innovative broker category of the Global Brand Awards

The annual Global Brand Awards, presented by the UK-based Global Brands Magazine, were won by FX and CFD brokerage LiteFinance in two categories (GBM).

The awards seek to honor international companies that excel in performance across a wide range of industries while keeping readers informed of important branding industry developments.

Most Innovative ECN Broker in MENA and Most Innovative Regional FX Broker in Asia were both awarded to LiteFinance.

According to the release, LiteFinance was assessed based on its innovation, performance, and dependability. Throughout 2022, LiteFinance actively expanded its company in MENA and Asia.

Jay Reddy, Director at Global Brands Magazine said that “LiteFinance proved why it is the Most Innovative ECN Broker in MENA and the Most Innovative Regional FX Broker in Asia. With their expertise in innovation, LiteFinance has managed to retain its superior position in the financial industry and has been one of the few brands that have consistently remained an Industry leader despite the ever-changing conditions of the economy.”

CEO of LiteFinance Alexey Smirnov stated: “In 2022, we actively developed our business in Asia and the MENA region. I’m proud to know the clients from those regions have highly rated our services. Our user-friendly and easy-to-use web platform, the best trading conditions, and the reliable copy-trading system allow us to expand further. I thank our traders and partners for having chosen our company.”

Through CFD products tradeable via well-known trading platforms MetaTrader 4 and MetaTrader 5, LiteFinance offers clients access to liquidity in the currency, commodity, and stock markets as well as cryptocurrencies. The firm was first established in 2005 as LiteForex and recently changed its name to LiteFinance.

To improve Business Development, Ahmed Badr joined LiteFinance. He has just been hired by LiteFinance as its newest vice president of business development. The seasoned executive recently finished a brief assignment with MultiBank Group where he was the branch manager for that organization in Egypt. Prior to that, he worked for easyMarkets in Cyprus for seven months as a regional business development manager.

Work as a business development manager for the MENA area at ForexTime is among the other stops in the foreign exchange sector (FXTM). Ahmed was given the job of locating commercial possibilities to increase the firm’s market share there. According to information posted on his Linkedin page, he worked for ThinkMarkets for over two years as a customer service manager.

His career, which began in 2003, has also included prominent positions at the global broker ICM.com, based in the UK, culminating in the role of business development manager.


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